Compounding Firefox’s losses is the stark reality that it’s unlikely to make any gains. Google has obviously spent a lot of money advertising Chrome, but there’s no way that ads brought it nearly 30% of the web’s two billion surfers. People are migrating to Chrome because of word of mouth: Geeks and power users picked it up first, and they’ve been installing it on the computers of friends and family ever since. Microsoft, too, is using a dollar bill tourniquet, and when Windows 8 tablets roll around
with IE10 as the default browser, you can be sure that its market share will climb. Mozilla is adding some exciting new features to Firefox, and
Firefox for Android is an interesting enterprise, but I don’t foresee anything that will turn the tide.
But is that really a problem? The entire reason that Firefox was such a success is that it appealed to the geeks and power users who weren’t happy with Internet Explorer 6′s 95% share of the market. Microsoft effectively put the dampers on web innovation for five years. Firefox was conceived with one purpose in mind: To revitalize the web.
In that regard, it has succeeded. The web, with three browsers vying for supremacy, has never been more exciting. Within a few short years of launching, Firefox had shown the world what CSS and a gutsy JavaScript engine were capable of. Firefox triggered the HTML5 revolution. It is because of Firefox that Metro-style Windows 8 apps can be written in JavaScript. And ironically enough, it is because of Firefox that Chrome was created.
If you used Chrome in 2008 and 9, you will remember that almost all of its early adopters were disaffected Firefox users who had grown tired of an ever-increasing memory footprint and sluggish interface. Chrome had almost zero features when it first arrived, but it didn’t matter: When the only two choices were a slow Internet Explorer or a bloated Firefox, Chrome was exactly what the people (and the internet!) needed. Mozilla has spent the last year trying to trim the fat, but it hasn’t caused an upswell of users to return to the motherland. Much in the same way that Firefox cannibalized Internet Explorer, Chrome capitalized on just a single feature — speed — and has been riding the wave ever since.
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